At Next Gen I wrote some scripts for Amazon, specifically about Prime Radio becoming Prime Young Adult.
Here’s the one that they went with:
FIGURED IT OUT
SCRIPT + SFX/ANNCR CALLS
VO: They say your 20s are for figuring it out, but we already did that for you. If you’re a 19-24 year old Canadian, you can get Prime Canada Young Adult free for six months. That means two-day shipping, Prime Video, exclusive deals, photo storage, music, groceries, lightning deals, and ordering a portable bidet on Tuesday and being more hygienic Thursday, all for the low cost of nothing. Growing up has its benefits.
Here’s the ones that I liked better:
SCRIPT + SFX/ANNCR CALLS
VO: There’s a lot of heartbreak in your youth, some you caused, most you didn’t. Why don’t we show up at your door with the boombox
SFX: Doorbell rings
VO: So you can show up at hers with one.
SFX: Peter Gabriel's "In Your Eyes" starts playing
Amazon Prime Young Adult gives you six months free, fast shipping, Prime Video, and everything you need to win them back.
SCRIPT + SFX/ANNCR CALLS
VO (F) — fast-talking, slightly nervous energy like she’s calling you from a parking lot:
Okay, so, super weird, but I just heard Jeff Bezos is kinda... mad at you?
I don’t know the whole story, but it sounds like you haven’t signed up for Amazon Prime yet? If I were you, and between the ages of 19 and 24, I’d just smooth it over.
It’s literally free for six months. Two-day shipping, Prime Video, all that. And like… I don’t want to put more on your plate, but I did hear he is like not human or something.
So… just take care of that asap.
Okay? Okay. Talk soon.